VMware’s CEO Paul Maritz just announced that in the near future ESXi will be available for free, that’s right you can just download it. Support is optional and sold separately. ESXi will become available for free over the next couple of weeks.

Why is VMware doing this? Well I think because competition is growing and the hypervisor isn’t what the war is about. The war is about Management products and that’s where VMware can make a difference with products like Lab Manager, Stage Manager, Lifecycle Manager, Site Recovery Manager and VirtualCenter. Giving away your hypervisor for free is also a great way to have companies adopt virtualization!